You’ve been asked to put together a fantastic event. All the team are to attend, there’s inspirational addresses by some big cheeses, and you’ve invited more than a smattering of special guests. It’s vital that you don’t miss the opportunity for your event to do double duty for your marketing material – make sure you capture some great photos of it! And its not a good idea to leave any of that to chance – you’d be best advised to get a professional.
It was for just such an occasion that I felt truly honoured to be called in to photograph the Parliamentary launch of the fantastic ‘IF’ campaign.
Rt. Hon Ed Milliband MP, Leader of the Opposition
The campaign builds on the momentum of the previous ‘Make Poverty History’ campaign and draws together many of the major charities to call on the government to use their chairing of this years G8 meeting to rectify many injustices that the world’s poorest people face. Tearfund asked me to take photos at the launch at Speakers House in London, where many well-known VIP politicians heard cross-party support for the campaign from Nick Clegg, Ed Milliband, David Cameron (via a video), John Bercow, Natasha Kaplinsky and others explain the aims of the Campaign.
Rt. Hon Nick Clegg MP, Deputy Prime Minister
Now, a Tearfund intern could’ve just pulled out the office point and shoot camera and snapped some pics. But… when everyone’s there and the pressure is on, do you really want to risk it?
There’s more to this situation than meets the eye too. You typically need:
- A camera setup that can cope with low light (usually a professional camera and lens) (Typically about £3,000+)
- A decent flashgun (costs more than most point and shoot cameras alone!) (about £350!)
- Someone who knows how to use them, and where to stand to capture a nice image
Not only that, but for your publicity shots, you’ll need a professional photographer who can quickly (don’t want to waste VIPs time), but politely direct people to get a relaxed yet quality shot. If you are looking for an event photographer for your next ‘do’ then do let us know.
Natasha Kaplinsky, IF Campaign Representative and Save the Children Ambassador



Rt. Hon Justine Greening MP, Secretary of State for International Development
And please sign up here and support the Campaign.









